Truss was launched in 2021 by Gavin Loader following the successful sale of his own healthtech agency, Mantis, to Ruder Finn.
Truss was established to help owners of B2B PR, marketing and communications agencies from around the world grow, establish and then eventually exit their agencies by Understanding exit options; Evolving to be fit for sale; Tracking and Connecting with buyers.
Truss has now supported over a dozen UK and US PR agencies across the B2B, construction, manufacturing, lifestyle, defence, adtech and tech spaces.
And, where does the ‘PR’ in trusspr.co.uk come from? Well, for the smallest and briefest of seconds, Gavin considered starting a new agency. That split-second was long enough to register a domain and now serves as a friendly, daily reminder that he wants to help, but not run another agency!